Creative Concept, Visual Solution & Design Inspiration : Celebrating street food & Art! Egyptian Iconic neon kitschy Street Signage & Visually customized diverse Calligraphic styles (used heavily in food shops) are transformed into slang jokes as a medium of communication indigestion of all time favorite egyptian street food.
Client : Juhayna
Creative Agency : MI7 Cairo.
Director: Marwan Hamed
Creative Directors: Tarek Montasser & Andre Segone
Account Team : Sharif Eissa, Yasmine Wali & Ahmed Diaa
DOP: Yves Sehnaoui
Food Stylist: Hoda El Sherif
Producer: Shady Amir
Executive Producer: Shaimaa Shaheen
Client Team: Sherif Abd El Kader, Refaat El Mahgoub, Ahmed Salem.